She created and is delivering Vodafone’s “AI Everywhere” Strategy, thereby leading a step-change towards industrialized Big Data&AI, unlocking the potential of our enormous data assets by creating value for our customers, business and shareholders.

She was the Founder and Director of the Volkswagen Group Data Lab from 2013 to 2017, and then she took the role of Vice President of BMW Group IT at BMW for two years until May 2019, when she started in her current position at Vodafone, as Global Data Science Big Data and AI.

She is currently leading more than 300 team members across more than 20 markets, reporting to the Global Group Chief Commercial Officer, driving value generation&data monetization powered by AI/Big Data, with the aim of maximizing economic value, securing customer-centric future growth and competitive advantage.